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What is deep learning?

Deep learning is a subset of machine learning that uses artificial neural networks to process large datasets and identify complex patterns. It enables machines to learn through multiple layers of neural networks, allowing them to perform tasks like image recognition or natural…

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Image: What is a neural network?whitehouneShutterstock

What is a neural network?

Neural networks generate artificial intelligence. They ensure that Siri, Alexa and Google respond to us appropriately and are also able to help medical professionals recognize diseases earlier. The technology itself is not new, but it has seen rapid development in recent years.…

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Deep learning vs. machine learning

Machine learning is an umbrella term that refers to algorithms that learn from data and make decisions based on that information. Deep learning, on the other hand, is a specialized branch of machine learning that employs multi-layer neural networks to identify complex patterns…

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How to optimize your website with AI SEO

AI SEO is a type of search engine optimization that uses AI-based tools. These tools make use of the strengths of artificial intelligence and help website operators optimize their sites for Google and other search engines. Which areas can AI SEO give the most support in? And…

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How does local SEO work?

Even if you focus on in-store sales rather than selling online, online marketing is still essential. Many people use the internet to find nearby places to shop. If your business isn’t showing up prominently in local search results, you could be missing out on potential customers.…

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Image: What is search engine optimization? SEO for beginners

What is search engine optimization? SEO for beginners

Google helps users to find exactly what they are looking for online. Every website owner should optimize their site in order to be placed as high up as possible in the search results. SEO is beneficial to the reader and customer as well as the search engine itself. Optimizing is…

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What is semi-supervised learning?

Semi-supervised learning blends the strengths of supervised and unsupervised learning, allowing models to train efficiently using a small number of labeled data points alongside a larger set of unlabeled data. This approach taps into the potential of unused data, making machine…

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What is Explainable AI (XAI)?

Artificial intelligence brings significant advancements by automating processes and analyzing data patterns with high efficiency. However, it also introduces numerous challenges, particularly concerning the transparency of decision-making. Explainable AI (XAI) addresses this by…

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How to optimize for Voice Search (SEO)

Voice search for search engines is becoming increasingly important and so is SEO. Changes in user behavior and the first adjustments to search algorithms are already visible. Future-oriented SEO therefore starts with voice search. Get to know the most important voice assistants,…

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International SEO for multilingual sites

If you want your website to gain ground on the international stage, it’s crucial to offer your content in a range of languages. To make sure the different versions are just as good as the original, you’ll need more than basic translations though. With proper SEO measures in…

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